Yorkbased smartasset 110m series ttv 1b4/16/2023 More than 100 million consumers access SmartAsset’s personal finance content, tools, and other resources each month. “The company helps millions of people make better financial decisions while simultaneously enabling advisors to grow their business.”Īlso participating in the round were Javelin Venture Partners, Contour, Citi Ventures, New York Life Ventures, North Bridge Venture Partners, and CMFG Ventures. by providing an incredibly valuable resource for both consumers and financial advisors alike,” TTV Capital Partner Mark Johnson said. “SmartAsset is quickly expanding its lead in one of the largest markets in the U.S. With 202 full-time employees currently on board, SmartAsset is seeking to expand its workforce by more than 75% this year. The company also pointed to the growth it has experienced since its last major funding in 2018 – growing revenues by 10x and nearing $100 million in annual recurring revenue – to support its goal of “aggressively” adding to its workforce. “With this additional capital we are going to make further investments in building the web’s best personal finance resource and enhancing our ability to connect consumers to financial advisors across the U.S.” Specifically, SmartAsset noted in its funding announcement that it will invest in new product offerings, technology infrastructure, and data partnerships. “Our mission is to help people get better financial advice,” SmartAsset founder and CEO Michael Carvin said. The company secured a $110 million investment in a Series D round led by TTV Capital that takes SmartAsset’s valuation to more than $1 billion. SmartAsset, a fintech that helps individuals connect with qualified financial advisors and improve their overall financial health, announced a major fundraising this week.
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